Business Development Manager
Barrie, ON, CA
Objective: Planning and execution of a Revenue Growth and Market Diversification Plan. This strategy focuses on identifying and capturing high-potential opportunities in diversified markets, specifically leveraging Prodomax’s core technical competencies to serve new industry sectors.
About Prodomax Automation
For over 55 years, Prodomax has been a leader in the design, engineering, and turnkey integration of custom automation solutions. As a key part of the Jenoptik Group, we are renowned for our expertise in welding and assembly systems for structural automotive components. We pride ourselves on our core values of People, Solutions, Integrity.
We are entering a pivotal stage of growth and strategic diversification. To build on our strong foundation, we are seeking an experienced and ambitious Business Development Manager to lead our expansion into new industries and markets.
The Opportunity
Are you a "strategic sales professional" with a passion for industrial automation and a proven track record of opening new doors? Do you thrive on the challenge of identifying and penetrating new markets?
Our Business Development Manager, shall be the key driver of our growth strategy, reporting directly to the CEO. You will be responsible for identifying and securing new customers in industries outside of our traditional automotive focus. This is a high-impact, high-reward role for a self-starter who is a strategic thinker and a master relationship builder.
Key Responsibilities
- Strategic Growth & Planning: Develop and execute a comprehensive Revenue Growth and Market Diversification Plan in conjunction with the senior management team. Identify target accounts, market entry strategies, and sales forecasts to ensure successful penetration of new sectors.
- Market Exploration: Lead the "Revenue Growth and Market Diversification Plan" to successfully penetrate and scale within new industry sectors and markets.
- Lead Generation: Proactively develop and qualify new leads and engage new potential Customers through cold outreach, networking, industry events, and creative lead-generation methods.
- Relationship Building: Forge trust-based relationships with C-level executives, Directors, and engineering and production managers.
- Solution Selling: Collaborate with our PMO, engineering, and applications teams to articulate how Prodomax’s custom automation solutions solve unique manufacturing and business operation challenges.
- Proposal & Negotiation: Lead the entire sales cycle, from initial contact to proposal development, contract negotiation, and closing.
- Handover: Successfully transition new accounts to the Account Management team to ensure long-term satisfaction.
- Brand Ambassador: Represent Prodomax with professionalism, upholding our reputation for quality and innovation.
- CRM & Sales Pipeline: Support maintaining an accurate and up-to-date CRM system for detailed lead tracking and opportunity generation. Support sales pipeline tracking and monitoring and prioritization with the sales and management team.
Qualifications, skills and abilities
- Experience: Minimum 5–7 years in Business Development or Sales - MUST BE within industrial automation, manufacturing, or a related technical field.
- Diversification Expertise: Proven experience or deep knowledge of non-automotive, industrial manufacturing industries
- Technical Aptitude: Strong ability to grasp complex engineering concepts and systems.
- Education: Bachelor’s degree in engineering, Business, or a related technical field is preferred.
- Credentials: A P.Eng., designation is highly preferred.
- Proven Track Record: Demonstrated success in generating new business and closing large-scale, complex deals.
- Soft Skills: Exceptional communication, presentation, relationship building and negotiation skills.
- Travel: Willingness to travel regularly to meet prospective customers and attend tradeshows and industry events.
Software: Skilled in use and maintenance of a CRM system (e.g. Salesforce), proficient in use of presentation tools and Microsoft Office business tools. Experience with CAD software, simulation tools and other technical software commonly used in industrial manufacturing is strongly preferred.
What We Offer
- Direct Impact: Report directly to the CEO and shape the company’s strategic direction.
- Compensation: Competitive salary and a generous performance-based commission structure. Compensation: $120,000 – $140,000. The actual compensation a successful candidate will be offered within this range will vary based on factors relevant to the position.
- Benefits: Comprehensive package including RRSP matching and a healthcare spending account.
- Environment: A collaborative, innovative workplace with top-tier automation professionals.
- Growth: Ongoing professional development and training opportunities.